Google Business Profile Optimization — Full Checklist

Step 1: Verification

Postcard verification India me 7-14 din leta hai. Phone/email verification kuch categories ke liye available hai. Bina verification kuch nahi ranks.

Step 2: Business info

• Name — sirf actual business name (keyword stuffing mat karo)
• Address — exact street, pin code
• Phone — local landline preferred over mobile
• Website — homepage URL
• Hours — har din ke timings, holiday hours bhi

Step 3: Categories

Primary category sabse important hai. Specific choose karo — 'Biryani Restaurant' beats 'Restaurant'. Secondary me 5-9 related categories add karo.

Step 4: Attributes

Dine-in, takeaway, wheelchair accessible, free wifi, accepts UPI — har applicable attribute tick karo. Google in-app filters me use karta hai.

Step 5: Photos — non-negotiable

• Logo (1:1, high-res)
• Cover photo (16:9)
• Interior — 5+
• Exterior — 3+
• Team photos
• Products/menu — 10+
• Customer photos (review me aate hain auto)

Step 6: Services/Menu

Har service ka separate entry — title, description, price. Restaurants ke liye menu module use karo. Yeh search me dikhta hai.

Step 7: Posts

Weekly post karo — offers, events, updates. Posts 7 din me expire hote hain (offers chhod ke). Active posting Google ko signal deta hai business alive hai.

Step 8: Reviews

Sabse high-leverage area. Smart QR setup karo aur monthly 10+ fresh reviews target karo.

Step 9: Q&A

Khud 5-10 common questions post karo aur answer do. Future customers padhte hain — aur Google me dikhta hai.

Step 10: Messaging

Enable karo. 24 ghante me reply kar sako to hi. Response time profile me dikhta hai.